Dye transfer printing is a method where pigments pass from a solid-state to a gas state (never becoming liquid) when heated and imbed themselves in the fibers of a garment or the coating of hard-goods. This process produces a print that has no feel, however as it’s not an opaque ink, the design will take on the color of the item it is on. Unlike other methods of apparel printing, this method needs a synthetic substrate to effectively transfer to. This means that light high polyester content apparel is used, most commonly in white. In other words, this method will not work on cotton or dark apparel. The largest benefit to this printing method is it’s perfect for short & long-run orders, has no color limitations, and is permanent. 95% of the products we produce in-house is via this method.
Heat Transfer Vinyl
Also known as HTV, Heat Transfer Vinyl is a flexible, plastic-based material that is cut and then applied with heat to the fabric. There is a different quality of HTV available on the market, but the type of material we use is a premium product that isn’t rough, won’t crack, and emulates the look, but not the expense, of screenprinting. This method of apparel customization has limited color options in both matte and glitter finishes and is restricted to the selection of a maximum of two colors. This method is suitable for small-run orders, however, is often more expensive due to the labor involved.